When TLC, a Division of Fibre Federal Credit Union opens up its new branch in Warrenton later this year, it will feature something never before offered in one of their branches: Red Leaf Organic Coffee. Red Leaf’s in-branch location will have the same business hours as the credit union, and serve a variety of espresso drinks, smoothies, energy drinks, local teas, assorted gluten-free, keto, and house-made bakery treats, and breakfast sandwiches.
Kelso, Washington-based Red Leaf currently has four locations in Cowlitz County, Washington, with two more in the works. Red Leaf has become a mainstay in the Lower Columbia region, consistently winning first place for best coffee shop in the Longview Daily News annual readers’ choice awards. Warrenton will be Red Leaf’s first foray into Oregon.
TLC’s new Warrenton branch will reside at 1771 Ensign Lane, next to Walmart. In addition to Red Leaf’s in-branch offerings, visitors can expect a more casual atmosphere at the Warrenton branch, including free Wi-Fi, a customized staff-created Spotify station, comfortable Northwest-inspired staff attire, and an Oregon surfing aesthetic. This new “coffee branch” concept is a prototype the credit union plans to emulate at future locations based on market demand and retrofit into some of their existing branches in the months and years to come.
The partnership between TLC and Red Leaf was a natural progression for both. Both TLC and Red Leaf place a strong emphasis on service to their communities.
“The credit union views this strategic partnership as a win, win,” said Christopher Bradberry, President/CEO of Fibre Federal Credit Union, in a press release. “It allows us to offer our members a much more relaxed environment to do their banking and also provides non-members a place to comfortably discuss financial products, services, and goals without feeling pressured or put on the spot. Red Leaf is a fantastic company with owners and staff that share our same values toward supporting the local communities they serve.”
“Red Leaf is excited to become power partners with Fibre Federal/TLC,” said Ann Lucas, Red Leaf’s general manager. “We are very intentional about our level of service we provide to our customers and communities and think that we will bring a cool and relaxed culture to the banking community. We look forward to serving the community in Oregon.”